77 Ghost Mini Cola Vanilla 20mg

Vanilla rounds off cola's sweetness and spice, giving a creamy, cream-soda style taste. At high strength, a rich flavor like this holds up better than a light fruit, which is one reason drink flavors work well in the Ghost Mini line. The creamy note also separates it from Ghost Mini Cola Ice, which is the colder take on the same base.

Each mini pouch delivers 20mg at 40mg/g, with 24 pouches per can and a 12g net weight on supplier figures. That is the extra-strong band on our scale, so it belongs on a separate, clearly labeled high-strength shelf. The 24-count can also gives a little more per can than the 20-pouch slim version.

The same flavor exists at the core strength as 77 Cola and Vanilla at 10.4mg in a slim pouch. That gives a natural step up for an existing customer. Within Ghost Mini, Cola Vanilla sits beside Cola Ice, Peppermint, Freeze Mint, Watermelon Ice, Mango and Bubble Gum.

Tobacco outlets and smoke shops that already serve high-strength buyers are where it belongs, along with vape stores carrying other 20mg products. Online, list it in the Ghost Mini collection and in a cola collection, with 20mg in the title so it is never confused with the 10.4mg version.

Train staff to ask what strength a customer currently uses before suggesting it. Customers coming from the 10.4mg Cola and Vanilla should be told clearly that this version is roughly twice as strong. Keep the two cans on different shelves so they are not picked up interchangeably, and reorder the Ghost Mini version by the can until steady demand is clear.