77 Ghost Mini Freeze Mint 20mg

Freeze Mint leans hard into cooling. The mint is strong and the cold effect is the main event, which is what customers choosing a freeze flavor expect. Pairing that profile with a mini pouch gives a compact, low-profile product with a lot of punch.

Strength is 20mg per pouch at 40mg/g, with 24 mini pouches per can according to supplier data. That puts it in the extra-strong band of our catalog, almost twice the 10.4mg of the standard 77 range. The smaller pouch does not mean a lighter product; staff should read the mg, not the size.

Ghost Mini is 77's higher-strength line. Alongside Freeze Mint it includes Peppermint, Watermelon Ice, Cola Ice, Cola Vanilla, Mango and Bubble Gum, all at 20mg. Customers who already like 77 Freeze Mint at 10.4mg can move up to Ghost Mini Freeze Mint when they want more, without changing flavor.

Outlets that fit the Ghost Mini line: smoke shops, vape stores and tobacco outlets with experienced customers, and online shops that list strength clearly. Shelve it in the extra-strong section, away from light and medium products, and label it with 20mg so it is not mistaken for a light mini.

The 24-pouch count is a small but useful selling point against standard 20-pouch cans. For most stores, one Ghost Mini mint and one Ghost Mini fruit flavor are enough to test demand for the line. Online, list the mini format, the 20mg strength and the 24-pouch count in the title so buyers understand the product before they add it to a basket.